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AH-July-2024

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07

News

July 2024 | Issue 227

AHOA and the American Hotel & Lodging Association

welcomed the passage of the No Hidden FEES Act

on June 11. The legislation aims to establish a

uniform standard for transparent and mandatory fee

displays across the lodging industry.

The bill, introduced by Reps. Young Kim

(R-California) and Kathy Castor (D-Florida), had

unanimous approval from the House Energy &

Commerce Committee in December and passed with

bipartisan support on the House floor.

AAHOA said that the legislation would empower

its hotelier members and guests to make informed

decisions and safeguard their financial interests.

"AAHOA thanks Congresswoman Kim for her

diligence in introducing legislation that will help level

the playing field for the hotel industry," said Miraj

Patel, AAHOA’s chairman. "With this legislation, which

requires full disclosure of all fees, guests can make

better-informed

decisions in selecting a

place to stay."

The association

backed H.R. 6543 since

its introduction by

Kim last year, with

its members sending

more than 200 letters

to Congressional

representatives urging

the bill's advancement.

"Currently, the way

prices are advertised

across the lodging

industry is fragmented

and not uniform," said Laura Lee Blake, AAHOA’s

president and CEO. "This bill provides consumers a

transparent and easy-to-understand total price for an

overnight stay."

AHLA also for a unified standard for mandatory

fee disclosure across the lodging industry, covering

short-term rental platforms, online travel agencies,

metasearch sites, and hotels. Recent AHLA data also

shows that only 6 percent of hotels nationwide impose

a mandatory resort, destination, or amenity fee,

averaging $26 per night.

“It makes sense for all lodging businesses –

from short-term rentals to online travel agencies,

metasearch sites, and hotels – to tell guests up front

about mandatory fees,” said Kevin Carey, AHLA’s

interim president and CEO. “That’s why AHLA has

led efforts supporting federal legislation to establish

a single and transparent standard for mandatory lodging fee

displays and an even competitive playing field.”

AAHOA, AHLA applaud

passage of No Hidden FEES Act

The act would establish a uniform standard for transparent and mandatory fee

displays in the lodging industry

less restrictions and

more independence

“ hihotels’ franchisee-friendly approach and

common-sense standards allow me the

freedom to run my property as I see fit.”

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delivers

Jill Atfield

Owner, Master Hosts Resort

Highland Hills Motel & Cabins

Boone, NC

Thanks to hihotels’

unique franchising

model, Jill has enjoyed

tremendous success,

even through the

pandemic.

75–85%

Occupancy

AAHOA and the American Hotel &

Lodging Association applauded the

June 11 passage of the No Hidden

FEES Act bill, aimed at establishing

a uniform standard for transparent

and mandatory fee displays across

the lodging industry.

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